Which appeal is based on credibility? ethos logos kairos pathos Question \& Which appeal utilizes loaded language/word choice and visuals? kairos logos pathos ethos

Let's analyze each question step by step. ### Question 1: Which appeal is based on credibility? 1. **Definitions**: - **Ethos**: This appeal is based on the credibility and ethical character of the speaker or writer. It establishes trust and authority. - **Logos**: This appeal is based on logic and reason, using facts and evidence to persuade. - **Kairos**: This appeal refers to the opportune moment for persuasion, considering the context and timing. - **Pathos**: This appeal is based on emotion, aiming to evoke feelings in the audience. 2. **Conclusion**: The appeal based on credibility is **ethos**. ### Question 2: Which appeal utilizes loaded language/word choice and visuals? 1. **Definitions**: - **Kairos**: This appeal focuses on the timing and context of the argument, not specifically on language or visuals. - **Logos**: This appeal relies on logical reasoning and evidence, not on emotional language or visuals. - **Pathos**: This appeal is centered around emotions and often uses loaded language and visuals to evoke feelings. - **Ethos**: This appeal is about credibility and trust, not specifically about language or visuals. 2. **Conclusion**: The appeal that utilizes loaded language/word choice and visuals is **pathos**. ### Final Answers: 1. Ethos 2. Pathos