In 1-2 paragraphs, describe the general structure of a persuasive speech, and explain why this structure is effective. (4 points)

A persuasive speech generally follows a structured format comprising an introduction, body, and conclusion. The **introduction** begins with an attention-grabbing hook, such as a startling fact or a compelling anecdote, followed by a clear thesis statement that outlines the speaker’s main argument. It often includes a preview of the key points to guide the audience on what to expect. The **body** of the speech is organized into several main points, each supported by evidence, examples, and logical reasoning to strengthen the argument. Additionally, effective persuasive speeches address potential counterarguments, refuting opposing viewpoints to reinforce the speaker’s position. Finally, the **conclusion** summarizes the main points, reinforces the thesis, and includes a strong call to action, encouraging the audience to adopt the speaker’s perspective or take specific steps. This structured approach is effective because it ensures clarity and coherence, making it easier for the audience to follow and understand the argument. By starting with a strong introduction, the speaker captures attention and establishes credibility. The logical progression of the body allows for the systematic presentation of evidence, which builds a compelling case. Addressing counterarguments demonstrates the speaker’s thorough understanding of the topic and enhances persuasive appeal by preemptively resolving doubts. Concluding with a summary and call to action leaves a lasting impression, motivating the audience to respond positively to the message. Overall, this well-organized structure facilitates effective communication and increases the likelihood of persuading the audience.