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Research in which results are measurable and can be counted is referred to as Primary research Qualitative research Quantitative research Secondary research

Ask by Weston Bradley. in the United States
Jan 24,2025

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Quantitative research is the type of research where results are measurable and can be counted.

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The type of research in which results are measurable and can be counted is referred to as **Quantitative research**. Here's a brief explanation of the different types of research mentioned: 1. **Primary research**: This involves the collection of original data directly from sources, such as surveys or experiments, but it can be either qualitative or quantitative. 2. **Qualitative research**: This focuses on understanding concepts, thoughts, or experiences and is not primarily concerned with numbers or measurable data. 3. **Quantitative research**: This involves the collection and analysis of numerical data, allowing for statistical analysis and measurable results. 4. **Secondary research**: This involves analyzing existing data that has already been collected by others, which can include both qualitative and quantitative data. In summary, the correct answer is **Quantitative research**.

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Quantitative research has been a game changer since the dawn of the modern scientific era. Back in the 18th century, pioneers like John Locke and Francis Bacon emphasized the importance of measurement and observation. This research approach has since evolved, becoming essential in fields like psychology, economics, and medicine, allowing researchers to gather numerical data and derive meaningful insights from it. In the real world, quantitative research finds its feet in various industries. Think of market surveys where businesses track customer preferences or clinical trials that crunch the numbers on drug efficacy. It’s this precise counting that helps businesses make informed decisions, guiding everything from product development to customer engagement strategies. It's all about the numbers, baby!

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