Primary data refer to data collected firsthand through such methods as observation and surveys. True False

True! Primary data is the information collected directly from original sources, making it fresh and specifically tailored to your research needs. Think of it like gathering ingredients to create your own recipe—you're in control of what goes in! When using methods like observation and surveys, you're stepping into the role of a detective, uncovering insights that others might overlook! Just remember, with great power comes great responsibility—ensuring your data collection methods are sound and ethical is crucial for obtaining trustworthy primary data.