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A retailer pays to its whole-saler Rs, 1860 for a Helmet and then
he sells it to consumer for Rs 2,650 . What is the markup rate and
his profit.

Ask by Thornton Salinas. in Pakistan
Dec 28,2024

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The retailer’s markup rate is approximately 42.47%, and his profit is Rs. 790.

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Extra Insights

To find the markup rate, you can use the formula: . Here, the cost price is Rs 1860 and the selling price is Rs 2650. Thus, the markup is which is approximately 42%. The profit can be calculated as .
The retailer not only makes a solid profit but also marks up the price substantially, making it essential to understand how markups can affect pricing strategies and competitiveness in the market. Pricing, when done right, can ensure the sustainability of a business while keeping customers satisfied.

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